French automotive manufacturer Citroën continues to increase its sales performance in Turkey. Citroën, which closed 2022 with the highest sales figure in Turkey, reached record sales in 2023. Citroën Turkey, which closed the year 2023 with sales of 63 thousand 153 units, increased its sales by 119 percent compared to the previous year. Same zamCitroen Turkey achieved another important success by winning the "Fastest Growing Light Commercial Vehicle Brand of the Year" award within the scope of the Sales and Communication Awards organized by the Automotive Distributors and Mobility Association (ODMD) with its high performance. Stating that 2023 was a successful year for them, Citroën Turkey General Manager Selen Alkım said, “We started the year by being selected as the 'Most Reputable Passenger Automotive Brand of the Year' at The ONE Awards Integrated Marketing Awards organized by Marketing Turkey. We completed last year by more than doubling our sales compared to 2022 and proved that this award was not a coincidence. Our 'Fastest Growing Brand' award in light commercial vehicles crowned our success. At the beginning of the year, we set 2023 thousand 49 units as the sales target for 250. We were also happy to have exceeded this target by far. Of course, the biggest reason behind this performance was the Turkish consumer's interest in and satisfaction with our brand. As the Citroen Turkey team, this result we achieved together with our dealers enabled us to achieve a much more important success. Our sales figure in 2023 made Turkey Citroen's 3rd largest market in the world. "This is a very important success for both us as a brand and for Turkey," he said.
Citroen, one of the most established manufacturers in automotive history with its innovative and high-tech models that prioritize comfort, continues its growth in the Turkish market at full speed. Citroen Turkey, which reached record sales in Turkey in 2022, announced its data for 2023, in which it achieved strong growth. Citroen Turkey, which completed 2023 with sales of 63 thousand 153 units in total, managed to increase its sales by 2022 percent compared to 119 with this performance. The brand that doubled its sales zamIt broke a historical record by reaching the highest sales volume in the Turkish market. With this figure, the brand finished last year in 3th place, rising 7 places in the total market. Citroen closed the year with a 5,1 percent share, achieving growth above the market.
Ranked in the top 5 in light commercial vehicles!
The high performance demonstrated by Citroen Turkey gives the brand the same zamAt the same time, it achieved another important success by winning the "Fastest Growing Light Commercial Vehicle Brand of the Year" award within the scope of the Sales and Communication Awards organized by the Automotive Distributors and Mobility Association (ODMD). The brand, which finished last year in 5th place in light commercial vehicle sales, reached a sales volume of 17 thousand 758 units. The brand finished the year in 45th place in this passenger car market with the sales of 395 thousand 8 cars last year. Stating that 2023 was a successful year for them, Citroen Turkey General Manager Selen Alkım said, “We started the year by being selected as the 'Most Reputable Passenger Automotive Brand of the Year' at The ONE Awards Integrated Marketing Awards organized by Marketing Turkey. We completed last year by more than doubling our sales compared to 2022 and proved that this award was not a coincidence. "Our 'Fastest Growing Brand' award in light commercial vehicles crowned our success," he said.
Türkiye became Citroen's 3rd largest market in the world!
Stating that Citroen models have achieved ambitious results in their segments, Selen Alkım said, “Our C4 model became the third most preferred model of the compact HB class throughout the year with sales of 5 thousand 804 units. Similarly, C3 took its place in the top 7 in the B-HB segment with sales of 844 thousand 5 units. C5 Aircross became our second most preferred passenger car model with sales of 8 thousand 434 units. C4 X became the best-selling Citroën model among our passenger models with sales of 10 thousand 704 units. Berlingo, which brought us the title of the fastest growing brand in light commercial vehicles, rose to second place in its segment with sales of 8 thousand 983 units. zamIt has now become the best-selling commercial model of our brand. "The success of Berlingo, which reached 18 percent share in its segment, gave us a 6,7 percent market share in the light commercial vehicle market," he said. Reminding that they set 2023 thousand 49 units as the sales target for 250 at the beginning of the year, Selen Alkım continued as follows: “We were also happy to have exceeded this target by far. Of course, the biggest reason behind this performance was the Turkish consumer's interest in and satisfaction with our brand. As the Citroen Turkey team, this result we achieved together with our dealers enabled us to achieve a much more important success. Our sales figure in 2023 made Turkey Citroen's 3rd largest market in the world. This is a very important success both for us as a brand and for Türkiye. As Citroen Türkiye, we are ready for 2024. We have full confidence that we will achieve similar success in 3 with our ambitious models such as the e-C2024, which we will launch in the third quarter of the year.”