German Car Brands
Mercedes-Benz's Digital Technologies at CES 2024
Mercedes-Benz unveiled its digital advancements designed to transform the customer experience at CES 2024, one of the world's leading technology trade shows, held in Las Vegas, USA, from January 9-12, and hosting over 4 companies and more than 130 visitors. At the heart of these digital advancements is a new MBUX that utilizes generative artificial intelligence and advanced 3D graphics. [...]
