Renault Group Turkey CEO Lionel Jaillet attracted attention in the automotive sector with his statements at the Renault Boreal press event held in Bursa. Jaillet emphasized the company's commitment to investments in the Turkish market, stating that promises made have been fully fulfilled.
Renault, which announced in 2023 that it would invest 400 million euros in Türkiye and produce four new models, continues to implement this plan step by step. Following the Duster and Clio 6 models, the Boreal's production in Bursa demonstrates the success of the company's production strategy in Türkiye.
- Renault is resolutely continuing with its €400 million investment plan announced in 2023.
- Following the Duster and Clio 6, mass production of the Renault Boreal has begun in Bursa.
- It is stated that Turkish engineers played a critical role in the development process of the Boreal model.
- Renault management emphasizes that the investment commitments made in the Turkish market are being fulfilled to the letter.
Investment commitments are being fulfilled with determination.
Renault's production initiatives at its Bursa plant are of critical importance in terms of how global automotive manufacturers view Türkiye. Lionel Jaillet stated, "When we say we will invest, we do it," indicating that the company is moving forward without deviating from its long-term strategies. These statements serve as a response to the recent hesitant attitudes of other investors in the sector.
Renault continues to strategically expand its production capacity in Türkiye with an investment budget of 400 million euros.
The Signature of Turkish Engineers is Visible in Production.
Local talent played a significant role in the development of the new Boreal model. Projects implemented by Renault using its R&D and engineering capabilities in Türkiye prove that local production quality meets world standards. Jaillet stated that the Boreal model is not just a production project, but also a global success of Turkish engineering.
The Bursa factory stands out as one of the most efficient centers in Renault's global production network.
Messages of Confidence Stand Out in the Sector
MAIS A.Ş. Chairman and General Manager Bahaettin Tatoğlu also delivered a similar message of confidence in his speech at the event. Tatoğlu emphasized that the company's corporate vision is aligned with the local market, stating, "We have fulfilled every promise we made to Türkiye." Despite fluctuations in the automotive market, Renault aims to grow its operations in Türkiye and contribute to local employment.
