Jaguar Land Rover is expanding its global manufacturing network, making it more popular. Range Rover Evoque Production of the model will begin at the new Tata Motors facility in Tamil Nadu. Approximately $994 million This facility, realized through a massive investment, represents a new era in the brand's South Asia strategy.
Capacity and Local Market Strategy
Yearly 250.000 vehicles The factory, with its production capacity, will alleviate the burden on existing facilities in Pune and increase operational efficiency. Initially, up to 10.000 Evoques are planned to be produced for the local Indian market. Localizing production will increase accessibility in the luxury SUV segment, providing a cost advantage, especially against German premium brands.
Future Vision and Electrification
The facility management aims to expand the model range and open export channels in the future. Furthermore, in line with the brand's global strategy, the production of electric versions is also on the agenda. This move reinforces JLR's commitment to positioning India as a production base.
