Hyundai Motor Türkiye Organized Design Jam Event to Reduce Inequalities with Habitat Association and Turkish Education Foundation
Hyundai Motor Türkiye, continues to produce innovative solutions to increase young people's awareness of gender equality and to eliminate inequalities. In this context, Habitat Association ve Turkish Education Foundation carried out in cooperation with Design Jam The event created an important platform by bringing together Hyundai's interns and scholarship holders.
The event was held at Hyundai Motor Türkiye's Istanbul Office on March 4. Participants immersed themselves in an intensive work process using the design thinking methodology, with the aim of highlighting the role of the young generation in combating inequalities.
5 Innovative Solutions Against Inequality from Young People
During the Design Jam event, Hyundai Motor Türkiye's interns and Turkish Education Foundation scholarship holders, compulsory education, university campuses, business life, social life ve social inclusion They developed 5 innovative ideas that support gender equality under titles such as. During this process, the participants experienced in-depth learning by experiencing the stages of empathy, problem definition, idea generation and solution design.
In the sessions held under the guidance of Habitat Association experts, participants developed concrete solutions by conducting 5 different persona analyses in light of data obtained from international research. The innovative ideas focused on social impact that emerged will be included in Habitat Association's international project competitions for sustainable development goals after the event.
Hyundai Motor Türkiye's Social Responsibility Vision
Hyundai Motor Türkiye continues to carry out various projects in line with its goal of creating social benefits and empowering young people. Corporate social responsibility and creating shared value Hyundai Continue, which has an initiative, “Hope / Hope“ focuses on work aimed at younger generations under the umbrella of. In addition, on the occasion of March 8, International Women’s Day, it aims to raise awareness and develop innovative solutions on gender equality and the reduction of inequalities.
In order to leave a meaningful memory for the young people who participated in the event Koruncuk FoundationA donation was made to . This donation also contributed to supporting girls whose right to education is at risk.
Young People's Opinions Were Taken
Experts who came together with the young generation in this special event also included the opinions of the participants. The following common thoughts emerged after the event: “Being exposed to different ideas and discussing them really brought out different perspectives.” “Most importantly, being able to find suggestions to solve these things made me feel very happy and gave me hope.” “After attending the workshop, my perception of gender equality deepened and my awareness of some issues increased.” Hyundai Motor Türkiye will continue to focus on social responsibility projects as well as producing high-quality and comfortable automobiles.
Source: (BYZHA) Beyaz News Agency
