BMW Group's Success in Electric Vehicle Sales
BMW Group aims to increase global electric car sales by 2024% by 13,5, bringing the total to 426.536 has sold electric vehicles. This figure constitutes 17% of total sales. While the BMW brand has a significant share by selling 368.523 electric vehicles, MINI also draws attention with 56.181 electric vehicle sales. In particular, MINI obtains almost a quarter of its total sales from electric models. The BMW Group, in total, 593.215 PHEV and BEV model has been sold and until 2025 1,5 million aims to deliver fully electric vehicles.
Introduction of NEUE KLASSE Models
BMW Group represents the mobility of the future NEW CLASS announced that it will start mass production of its models at the end of 2025. The first mass production NEUE KLASSE model, BMW iX3, will be produced at the Debrecen Plant. The technology clusters of these new models will be integrated into the entire BMW product range, and significant improvements will be made in many areas such as electric motor components, screen projection technologies and driving dynamics control functions. This will further strengthen BMW’s position in the electric vehicle market.
Hydrogen Fuel Cell Vehicle Innovation
The BMW Group plans to launch series-production hydrogen fuel cell vehicles in 2028. Cooperation in this area Toyota Motor Corporation It will support the strategy of expanding emission-free engine options by deepening it. This step is considered an important development in line with the environmentally friendly mobility targets. Hydrogen fuel cell vehicles play an important role in terms of energy efficiency and sustainability in the future.
New Models and Technology Investments
BMW Group to deliver in all engine options and segments by 2027 More than 40 new or updated models The company aims to offer to the market. To achieve this goal, the company is making significant investments in innovative technologies, model range and worldwide production infrastructure. As of 2025, R&D expenditures and aims to maintain the profit margin by reducing capital investments compared to the previous year. This will increase BMW's competitiveness and expand its market share.
BMW's Electric Vehicle Strategy
The BMW Group is pursuing a sustainability-focused strategy to consolidate its leading position in the electric vehicle market. In addition to electric vehicles, hybrid models and invests in alternative energy solutions such as hydrogen fuel cell vehicles. This approach encourages the adoption of environmentally friendly transportation solutions and increases the company's future growth potential.
Future Goals
BMW Group aims to increase its share of the electric vehicle market by 2025 1,5 million aims to deliver electric vehicles. To achieve these goals, the company plans to increase its production capacity on a global scale and invest in innovative technologies. At the same time, it prioritizes sustainable resource use and environmentally friendly production processes.
As a result
The BMW Group aims to play a significant role in the automotive world of the future with electric and hydrogen vehicles. It is moving forward with determination to achieve these goals with both technological innovations and sustainability-oriented strategies. In addition to electric vehicles, it aims to make a difference in the automotive sector by offering a comprehensive portfolio with hybrid and alternative energy solutions.
