Lexus Succeeds in Increasing Global Sales

Lexus Succeeds in Increasing Global Sales
Lexus Succeeded in Increasing Its Global Sales Looking at regional sales, Lexus achieved a record sales performance of 2 thousand units in Europe with an increase of 72 percent, 12 thousand units in North America with an increase of 332%, and a record 1 units in China with an increase of 227 percent. In the Japanese market, 51 thousand units were sold, 30 thousand units in the East Asian market and 28 thousand units in the Middle East market. same zamAt the same time, Lexus grew more than the market in Turkey, increasing its sales by 62 percent compared to the previous year, and zamreached the highest total sales of the moments. On the basis of models, Lexus' electric motor vehicles increased by 10 percent compared to the previous year and broke the record with 260 thousand units. In particular, the high performance achieved by the ES, RX and UX hybrid models enabled the record number to be achieved. The RX SUV product range was Lexus' best-selling model with 221 units, followed by the ES Sedan product range with 189 units and the NX SUV product range with 145 units. With the launch of the all-new NX, introduced in 2022 as the first model of the next generation Lexus, Lexus aims to continue its steady growth. In 2030, Lexus aims to reach an annual sales volume of 1 million units globally by offering a wide range of all-electric products that appeal to all segments. All sales are planned to be all-electric in Western Europe, North America and China. However, Lexus has a target for all of its sales globally to be 2035 percent electric by 100.

Premium car manufacturer Lexus has managed to increase its sales in the global market. In January-December 2021, it achieved a 6 percent increase compared to the previous year and sold more than 760 thousand.

Looking at regional sales, Lexus showed a record sales performance of 2 thousand units in Europe with an increase of 72 percent, 12 thousand units in North America with an increase of 332% and a record 1 thousand units in China with an increase of 227 percent. In the Japanese market, 51 thousand units were sold, 30 thousand units in the East Asian market and 28 thousand units in the Middle East market.

Same zamAt the same time, Lexus grew more than the market in Turkey, increasing its sales by 62 percent compared to the previous year, and zamreached the highest total sales of the moments.

On the basis of models, Lexus' electric motor vehicles increased by 10 percent compared to the previous year and broke the record with 260 thousand units. In particular, the high performance achieved by the ES, RX and UX hybrid models enabled the record number to be achieved. The RX SUV product range was Lexus' best-selling model with 221 units, followed by the ES Sedan product range with 189 units and the NX SUV product range with 145 units.

With the launch of the all-new NX, introduced in 2022 as the first model of the next generation Lexus, Lexus aims to continue its steady growth.

In 2030, Lexus aims to reach an annual sales volume of 1 million units globally by offering a wide range of all-electric products that appeal to all segments. All sales are planned to be all-electric in Western Europe, North America and China. However, Lexus has a target for all of its sales globally to be 2035 percent electric by 100.

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